Glossary
Account farming
Creating and warming up ad accounts and profiles on Meta, Google or TikTok so they survive review and spend, for campaigns that platforms would otherwise reject. A farmer is the team member who does it.
Also called: farming, farmer, farmed accounts.
Platforms limit and ban accounts that run grey offers. Farming is the supply chain around that: registering profiles, letting them age, adding activity, verifying them, attaching cards, and warming ad accounts with small white campaigns before the real ones.
It needs antidetect browsers, proxies, phone numbers and documents, and it is against every platform's terms. Farmed accounts are also sold in account shops. Teams treat the cost of accounts as part of the cost of traffic.
Related terms: Antidetect browser, Proxy, Grey offer, Ban.