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aliencpa

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Lu DiscoverEditor-in-chief13 min readApproved by the editor ·

Travis Zigler's October report for 2 Amazon brands: $374,932 revenue, $42,653 in ads, $80,166 profit, flat on September. The math inside holds, but his own dashboards show September's profit cut from $92,762 to $80,047 and August's from $109,914 to $56,561 a month later. 2/5.

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“The October report is detailed, internally consistent and unusually candid about ads that didn't pay. It doesn't score higher because its result, profit, isn't a stable number: in both months we…”
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