Affiliate case studies, fact-checked by our editors

Public cases of media buying teams and agencies, re-checked by our editors: what the numbers show and what the authors left out.

Figures from our case fact-checks

Straight from the articles, with the sentence they came from

$25
John Muscarello says his Amazon Influencer videos earn $25-30K a month, about 80% from brand-funded Creator Connections.
$30K a Month From Amazon Influencer Videos? Fact-Checking John Muscarello's Numbers
4,900
He co-hosts a small side-hustle podcast and YouTube channel, about 4,900 subscribers.
$30K a Month From Amazon Influencer Videos? Fact-Checking John Muscarello's Numbers
$150
Take out a $150 Travelpayouts bonus and affiliate income stayed flat while traffic grew 43%.
Travel Blog Income Report, Fact-Checked: €1,176 Profit From 125K Pageviews

Case fact-check

Adult Comics Test Diary: $99.79 on HilltopAds and TrafficJunky, 27 Sign-ups, 0 Sales

I tested a CPAmatica adult comics offer paying $25 per first purchase in the US: $99.79 on HilltopAds popunders and TrafficJunky banners, 27 sign-ups at $3.70, 0 sales. With 3-5% of sign-ups paying, break-even needs $0.75-1.25 per sign-up, so I stopped.