BEETc

BEETc (pronounced "beats") is an event company that designs and runs international business summits and bespoke events for senior marketing, data and technology leaders. It trades as BEETc Ltd, a private company registered in England and Wales on May 24, 2017 (company no. 10786196) with its registered office in London; Companies House lists Linyan Duan and Xi Huang as directors. On its team page Lin Duan is Head of Events and Xi Huang General Counsel.

Its main brand is The MarTech Summit, one- and two-day summits on marketing technology, CRM, customer data and AI. The 2026–2027 calendar has 14 cities: London (November 10–11, 2026 and 2027), Berlin, Singapore, Paris, Stockholm, Madrid, Amsterdam, Manila, Hong Kong, Milan, Sydney, Dubai, Bangkok and Kuala Lumpur, plus the free Global Virtual MarTech Summit on January 20, 2027. The Data Demystified Summit, on customer data, runs next to The MarTech Summit Berlin on February 25, 2027. WoW! weeks bundle invite-only workshops, lunches and dinners hosted by sponsors.

BEETc calls its summits closed-door. Passes depend on the attendee's company: brands and end users buy Summit passes or apply for a limited number of complimentary ones, while solution providers, agencies, consultants and recruiters pay for a Vendor Pass. In Paris, Stockholm, Madrid and Amsterdam in 2027 that means €295 (€118 in the presale) against €995. Its third brand, CXO Innovation, sells invite-only roundtables, dinners and drinks for 10–50 executives co-hosted with vendors. Session recordings go to BEETc On-Screen, an on-demand library of over 500 sessions.