Industry News
                        
                                17 jun, 2025
                                810
                                
            
         
        
            Why Google Ad Strength Won’t Predict Your RSA Success        
        
            Advertisers have been obsessed with chasing that Excellent ad strength score ever since Responsive Search Ads (RSAs) became Google Ads' default format. But here's the cold reality: ad strength is not a performance predictor. It's a helpful guideline — nothing more, nothing less.
Let's break it down.        
        
                        
                        
                Google Ad Manager            
            ,                         
                Google            
            ,                         
                google analytics            
            ,                         
                search algorithm            
            ,                         
                cpa metric            
            ,                         
                Search Ads            
            ,                         
                Google Ads            
            ,                         
                PPC metrics            
            ,                         
                optimization