Industry News
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Why Google Ad Strength Won’t Predict Your RSA Success
Advertisers have been obsessed with chasing that Excellent ad strength score ever since Responsive Search Ads (RSAs) became Google Ads' default format. But here's the cold reality: ad strength is not a performance predictor. It's a helpful guideline — nothing more, nothing less.
Let's break it down.
Google Ad Manager
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Google
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google analytics
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search algorithm
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cpa metric
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Search Ads
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Google Ads
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PPC metrics
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optimization