Affiliate Marketing News & Insights | AlienCPA
Industry News
18 jun, 2025
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Meta Updates Marketing API: Advantage Audience Behavior Now Defaults to Opt-In
Meta just rolled out a subtle but important change in its Marketing API that directly impacts how Advantage+ audiences behave in new ad set creation. If you're a platform, MAPI partner, or ad tech provider — pay attention, because this one's live now in API version v23.0.
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