ICE Barcelona

This edition

What happens

An expo covering the whole gaming chain; a new Hall 7 (Technology, Innovation & Fintech / Digital & FinTech Transformation Hall); the Sustainable Gambling Zone, an Esports Arena, Pitch ICE, the ICE Startups Accelerator; MeetMe for suppliers.

Speakers and topics

7 operator tracks (the cost of compliance, advertising restrictions, retention, AI and platform security, entering LatAm), the World Regulatory Briefing (Chatham House), WGF LatAm/Africa. The 2027 speakers are not announced.

Sponsors and exhibitors

630+ exhibitors. On the 2027 list: Evolution, Novomatic, Flutter Entertainment, Greentube, Merkur, Amatic, BetGames, Betsoft, BGaming, Booming Games, Delasport, Digitain, Endorphina, EveryMatrix, Evoplay, GR8 Tech, LSports, Mascot Gaming, Comtrade, Advansys. Full list: https://www.icegaming.com/exhibitors

Parties and side events

per the previous edition (2026): ICE Welcome Drinks / Official Opening Party (Time Out Market, Sunday - Day Zero), World Gaming Gala (Casa Llotja de Mar, by invitation only), Opening Ceremony, WGF LatAm and Africa Networking Drinks (CC4 Lounge, for conference passes), World Gaming Unwind (Mana 75), LMG Football Experience, ICE Payments Dinner. The 2027 programme is in the works.

Attendance

64,959 attendees, 297+ regulators, 177 countries (per the previous edition)

confirmed on official site. Checked on icegaming.com

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