Forrester B2B Summit / B2B Forum — conference dates, city and speakers

A Forrester analyst conference for B2B marketing, sales, product and customer success: GTM, ABM, AI in B2B buying, marketing ROI. North America plus EMEA (from 2026 the EMEA edition is renamed B2B Forum).

This edition

What happens: Analyst sessions, tracks for marketing, demand, ABM, product and customer success, workshops, one-to-ones with analysts, an expo
Speakers and topics: Forrester analysts; the 2027 theme is Ideas Into Action: The Future Of GTM Starts Here - AI-driven buying, marketing ROI, aligning marketing, sales and product
Attendance: no official figures (previous editions had thousands of attendees, estimated)

confirmed on official site. Checked on forrester.com