ActiveRevenue: An Advertising Network with Popular Advertising Formats

What We Know about ActiveRevenue

• a large selection of advertising formats to drive traffic to more than 250 geo-locations;
• extensive targeting setup options;

• capacity for optimization in the most popular geo-locations and market verticals;
• availability of detailed statistics containing information about the top geo-locations, OSs, periods of audience activity, and browsers it uses;
• although ActiveRevenue is a self-serve platform, each client of the network gets a personal manager who is ready to help with the fine-tuning of targeting and optimization. Thus, network users have a full range of advertising services to suit their needs, regardless of the type of company they work for. 

Review of Advertiser’s Account

• select the targeted geo-location;
• specify the desired type of traffic in the Traffic Type line;
• specify the device, if necessary;
• get the results from the platform.

• Push Notifications are pop-up notifications with ads that the user sees on their devices — mobile or desktop.
• Floating Push (or In-Page) is similar to push notifications that the users see on their browser devices. Many people bypass this format, but unlike regular pushes, in-pages don't look intrusive or annoy the audience and allow you to attract iPhone users to get iOS traffic.
• PopUnder Injection pops up on desktop devices from add-ons or apps on the computer. It is another underrated format. It adds a whitelist of domains relevant to a particular vertical. Then, if users go to one of those sites, they will see ads. The average bid is $3-4. You can also add a list of keywords (in English only), then the users will find your offer if they go to a site with a similar keyword. The cost of the service starts at $10 CPM. To get more traffic for a lower price, you have an opportunity to launch a run-of-network campaign without targeting keywords or domains. Note that it's desktop only. ActiveRevenue also has classic and adult PopUnder. You can choose the format you want according to your goals. 
• Domain Redirect (or ZeroClick) is the pride of the ad network. It redirects users who make a typo when entering a domain so they go to your offer's page. According to ActiveRevenue, this format shows great results among advertisers because it's engaging and doesn't annoy the audience. ZeroClick is domain traffic. It follows this principle: when users search for something and make a mistake typing the inquiry in the search box, or the site is already expired, ZeroClick redirects such users to your offer. Let’s take google.com as an example. When a person writes gogle.com (without one letter O), the system redirects the user to your offer. Here you can add keywords like in Google Adwords or even phrases related to a competitor's domain. The format is only suitable for mainstream and clean offers. Internet users say it's great for gambling, finance, and sweepstakes. The site's design is similar to what the user was looking for, so the conversion rate is high.

Benefits of the Network       
                   

• a convenient self-serve platform with a lot of additional features: domains and postback fine-tuning, IP lists, great targeting options;
• availability of popular ad formats. The network even has ZeroClick, while it's not something every advertising network can offer;
• traffic from more than 250 countries suitable for the most popular verticals of affiliate marketing;
• support of a manager;
• Insights section and other nice perks useful for optimizing ad campaigns;
• no balance dependency: traffic delivery is slowed down only if your account balance is less than the budgeted amount for the day;
• a welcome bonus for newcomers. 

How to Replenish the Balance of Your Account?

Summary